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Monday 7 September 2015

10 Reasons Why You Need an Official Logo for Your Business?

I am so excited today. Our business logo is ready and so that we can apply that for our online brochure, packaging as well as for other branding purposes too. We choose three main colours which is Yellow, Blue & Pink which refer to below definition of our logo colours.


Yellow – Sunshine, happiness, cleanliness & comfort We offer happiness in this business, cleanliness & hygiene for every foods we delivered and a comfortable business transactions.
Blue – Corporate, nature & stability We do sell things online and we did it professionally. We are a brand!
Pink – This is ‘us’, Fun & youth Our business is about us. We are ambitious, young and energetic. We want to share our passion with others and to inspired people out there to dare to challenge their dream, just like ‘us’.
Why you need a logo for your business?
  1. To look “bigger” & “established” – To have a logo is all about effort & credibility to present yourself to your customers. It will visualize yourself to others mind too.
  2. To attract more customers – Some customers are looking for a well-define company, and “look and feel’ maybe one of the customer’s criteria for making a purchasing.
  3. To brand yourself – Its all about image. You need a logo to build an image or brand that greater than your self identity.
  4. To convey that you are reputable – A logo and professionally printed material will show that you are serious with your business and the customers.
  5. To gain clients a sense of stability – You may not has been in a business “since 1980”. But you actually still can invest in building your identity. Its all about gaining trust from the customers, which is really important.
  6. To be memorable – 40% of people better remember of what they see than what they hear or read. So a consistent logo and be the forefront in customer’s mind whenever they need your goods or services.
  7. To differentiate you from your competition – A logo can portray to other about how you work and can be a story of your business.
  8. To stand out in your field – Be above the competition especially when you are a new business.
  9. To comply with expectation – For many industries, having a logo is a market expectation. In some other industries also, having a logo can be a standard thing.
  10. To show your commitment – Do it for the sense of personal pride that will add to your practice.
I hope this article will give you some clues and ideas about the important of having a formal logo for your business. If you can’t create it by yourself, you can purchase it online as cheap as US$5 for the basic version.
I’m starting up a new business in supplying baking tool for Malaysian & Singapore market. If you are in the midst of starting up new business too, good if you could be in touch with me and sharing your experience too.
Add me on facebook at www.facebook.com/jdanial and lets get connected. You also may follow my instagram at www.instagram.com/jdanial85 to check on my latest baking supply and cookies (kukiss) promotion too.
Cheers, 
Danial - Founder of ILB Store

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